5 Factors to Consider for Your Food Packaging

Food packaging is an important part of the food industry. It is used to protect and preserve food, as well as to market it to consumers. Yet, too often, manufacturers focus on speed and convenience rather than quality and safety. As a result, the food inside the package may not be as fresh or safe as it could be. As such, companies should carefully consider the quality of their food packaging when making purchasing decisions.

There are a variety of factors to consider when designing food packaging, such as the needs of the customer and the environment. The Singapore Food Agency (SFA) also states that all pre-packed food products for sale are to be accurately labelled in accordance with the general labelling requirements of the Food Regulations. The sticker label should inform your consumers of key information about a product, including where it came from and what ingredients are in there. This applies for food importers and manufacturers selling food products in Singapore.

By understanding these factors, companies can offer functional and appealing food packaging that meets government regulations.

More elements of good food packaging

1. Unique packaging shape

Did you know that the shape of your packaging can have a big impact on how people perceive your brand? When it comes to marketing a product, the design of your packaging is just as important as the product itself. In fact, in some cases, the packaging can be more important than the product, because it's what customers see first when they first encounter your product. If you're looking to create an eye-catching package that will promote your brand, consider using unique shapes to leave a lasting impression.

A well-designed package like our flower box and moon cake box can create a positive experience for your business. When potential buyers are impressed by your packaging, they're more likely to be interested in what you have to offer. You can also personalise your packaging to increase customer satisfaction.  

2. Resealable

One of the biggest benefits of resealable packaging is that it keeps products fresh. When food or other items are exposed to air, they begin to spoil more quickly. Resealable packaging like ziplock bags helps prevent this from happening, which means that customers will be able to enjoy your products longer. Resealable food packaging is also becoming more popular as consumers become more interested in sustainability.

3. Sustainable

As consumers become more environmentally conscious, they will want to purchase from businesses that share their values. One way to show your commitment to sustainability is through your packaging. Sustainable packaging is not only good for the environment, but it can also be more economical and practical than traditional packaging materials. Your choice of food packaging should be made from materials that can be recycled or reused, which helps to reduce waste and preserve our natural resources. Switching over to sustainable packaging materials can offer many benefits for businesses of all sizes. 

In a nutshell, the goal of any packaging design should be to use fewer materials without compromising quality, safety or presentation.

4. Waterproof

Food packaging should be waterproof. This is something that businesses need to consider when choosing the right type of packaging for their products. By using waterproof packaging like aluminium foil bags, you can help ensure that your food stays fresh and protected from the elements during delivery.

5. Durable

Finally, your packaging must be sturdy and able to withstand the rigours of transportation, yet still be attractive to consumers. Thankfully, there are companies like MillionParcel who specialise in providing wholesale food packaging materials like ziplock bags and more supplies. That way, you can stock up on quality packaging that will not only protect your food, but also help promote your brand in Singapore.